Why Should I Invest in Website Design for My Bankruptcy Law Firm?

Sep 13, 2023

Patrick Carver

Patrick Carver, CEO & Founder, Constellation Marketing

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Gone are the days when those facing bankruptcy opened the phone book to find an attorney. In today’s digital world, you need a marketing plan and top-notch bankruptcy lawyer website design to stand out from the competition.

A well-designed bankruptcy website positively impacts your reputation as a bankruptcy attorney, increases your online visibility, and helps you attract and retain new clients. Let’s explore the critical features of bankruptcy law firm website design and gain inspiration from five of our all-time favorite legal websites.

Top 3 Reasons Bankruptcy Lawyers Should Invest in Professional Website Design

Investing in website design is a cost-effective marketing tool that is unlike any other. Compared to traditional advertising methods, an attractive, easy-to-use website can reach a broader audience and generate more revenue.

Lead Generation

An effective website design incorporates clear call-to-action (CTA) elements, prompting visitors to take specific actions like the following:

  1. Contact your bankruptcy law firm
  2. Schedule a consultation
  3. Sign up for your email newsletter

Simply put: Powerful CTAs on a well-designed website typically lead to increased lead generation and more clients for your bankruptcy law practice.

Competitive Advantage

Having an outdated or poorly designed website can put your law firm at a disadvantage because other firms with a concise digital marketing strategy will be snagging the clients you deserve via search engines. Investing in top-of-the-line website design can help you stand out from your competition and reach your marketing goals.

Showcases Expertise

Your bankruptcy law firm website is the perfect place to showcase your knowledge, expertise, and successful outcomes. By including client testimonials, case studies, and informative content, you can increase your audience’s trust and demonstrate your firm’s competence in handling bankruptcy cases.

5 Stellar Bankruptcy Law Website Designs

While many incredible law firm websites exist, we have narrowed down our five favorites. These websites boast beautiful designs, compelling content, and user-friendliness. They also do a fantastic job of demonstrating each law firm’s skills and expertise. Check them out!

1. Borowitz & Clark – borowitzclark.com

  • Borowitz & Clark’s website has a unique, refreshing design that doesn’t feel “sales-y” but is excellent at converting leads.
  • The blue color palette is captivating, while the above-the-fold view (the portion of the webpage visible before scrolling down) features clear main navigation options and a great introduction video.
  • This website has incredible GTMetrix scores! Its performance score is 98, while the structure score is 91. Its overall score is 93, placing Borowitz & Clark in our #1 bankruptcy law firm website slot.

2. Cressman Law – cressmanlaw.com

  • Cressman Law’s website is charming yet direct.
  • This bankruptcy law firm’s website features an attractive image and a nice color palette. We love how it displays relevant awards, badges, and CTAs.
  • On top of the stunning design, the site’s performance score is 99, and the structure score is 85. Its overall score is a rock-solid 90.

3. Bymaster Bankruptcy – bymasterbankruptcy.com

  • Many of Bymaster Bankruptcy’s website features are reminiscent of Cressman Law’s. It has a blue color palette, easy navigation, and clear CTAs.
  • While we love much about this law firm’s website, its design feels a touch outdated.
  • This bankruptcy law firm delivers a fantastic performance score of 98. Its structure score is just a little behind at 95, while its overall score is 89.

4. Henkels & Baker – www.henkelsbaker.com

  • If you’re looking for calming colors and imagery with an overall beautiful design, Henkels & Baker’s website provides excellent inspiration!
  • This is one of our favorite bankruptcy law firm websites because it displays a Google review badge and prominent CTAs in the above-the-fold section.
  • It boasts remarkable GTMetrix scores, too. Its performance is 98, the structure is a perfect 100, and the overall score is 88.

5. Law Office of D.L. Drain, P.A. – dianedrain.com

  • We love the dazzling imagery that D.L. Drain, P.A.’s website features! The CTA’s accent colors contrast the background, and the above-the-fold view contains helpful information.
  • The About section also boasts several badges and compelling social proof and copy.
  • This law firm’s website’s scores are pretty snazzy, too. Its performance is ranked at 92, while its structure scored 97. This bankruptcy law practice website snagged an overall score of 88.

Comprehensive List of the Top 50 Bankruptcy Law Firm Websites

Interested in exploring more website designs for bankruptcy law? Check out our top 50 picks below!

# WEBSITE DESIGN PERFORMANCE STRUCTURE SCORE SUMMARY
1 Borowitz & Clark 90 98 91 93.00
2 Cressman Law 85 99 85 89.67
3 Bymaster Bankruptcy 75 98 95 89.33
4 Henkels & Baker 65 100 99 88.00
5 Law Office of D.L. Drain, P.A. 75 92 97 88.00
6 Chang & Diamond 65 98 100 87.67
7 The Law Offices of Steidl & Steinberg 70 97 96 87.67
8 Walton Bankruptcy Attorneys 65 99 99 87.67
9 Affordable Law, PC 60 99 99 86.00
10 Allmand Law 60 99 99 86.00
11 Cherney Law Firm 60 98 99 85.67
12 Beinert Katzman Littrell Williams LLP 55 100 100 85.00
13 Law Offices of Robert S. Lewis, P.C. 70 99 83 84.00
14 Fullman Firm 75 94 82 83.67
15 Eric Wilson Law, LLC 65 99 87 83.67
16 Robert J. Adams & Associates 55 96 99 83.33
17 Acker Warren P.C. 70 98 81 83.00
18 Toronjo & Prosser Law 60 98 90 82.67
19 JBC Law 60 99 89 82.67
20 Law Offices of Nicholas Fuerst 65 90 93 82.67
21 Moran Law 85 84 78 82.33
22 The Benenati Law Firm 50 99 97 82.00
23 Law Office of Scott J Goldstein 50 96 98 81.33
24 The Dolhancyk Law Firm P.C. 65 91 88 81.33
25 The Ballard Law Group 70 91 83 81.33
26 Raines Feldman, LLP 50 96 97 81.00
27 Chicago Bankruptcy Clinic 75 88 80 81.00
28 Hoole & King 60 91 91 80.67
29 Bournakis & Mitchell 55 89 93 79.00
30 Law Office of Kimberly A. Sheek 75 79 83 79.00
31 Blossom Law PLLC 70 95 71 78.67
32 Obermayer Rebmann Maxwell & Hippel LLP 85 71 77 77.67
33 Simon, Peragine, Smith & Redfearn 80 76 77 77.67
34 Charles Juntikka & Associates, LLP 70 73 89 77.33
35 JHKM Lawters 40 98 91 76.33
36 Reimer Law 60 75 93 76.00
37 Fitzgerald & Campbell 70 79 76 75.00
38 Mike Wallace | Bankruptcy Lawyer 60 77 88 75.00
39 Jimerson Birr 80 68 74 74.00
40 The Law Offices of Paul Y. Lee 60 76 84 73.33
41 Tomei Law 75 52 86 71.00
42 Henry & McCord 70 69 72 70.33
43 The Hanchett Law Firm 70 56 83 69.67
44 Spector & Ehrenworth 65 51 88 68.00
45 Jones & Keller 55 66 83 68.00
46 Robbins DiMonte 40 86 75 67.00
47 Jones Gotcher 65 63 71 66.33
48 Alta Legal 80 44 70 64.67
49 Licata Bankruptcy Firm PC 55 61 73 63.00
50 Bouhan Falligant 70 57 44 57.00

5 Pro Tips for Bankruptcy Lawyer Website Design

A well-designed bankruptcy attorney website is essential for reaching prospective clients in today’s digital world. After all, 85% of Americans use the internet every day. There’s no way around it: Your law firm website design should not be put on the back burner.

Now that we know your bankruptcy website is vital to your firm, how do you know if you’re “doing it right”? No need to worry—we’re here to help. Check out our top five bankruptcy attorney website design tips!

1. Site Structure and Call-to-Action

A well-structured website is crucial for all bankruptcy attorneys because it directly impacts your ability to attract and convert prospective clients. Here are five reasons why every bankruptcy lawyer needs a properly structured website:

  • SEO Optimization: Search engine optimization (SEO) is vital for websites to rank higher on search engines. A well-structured webpage needs relevant keywords, informative content, and proper meta tags to increase the chances of appearing on the first page of search results when potential clients search for bankruptcy-related services.
  • User Experience: Excellent website structure ensures visitors can easily navigate pages and locate information. A positive user experience encourages visitors to stay longer on the site, learn more about the firm, and engage with its bankruptcy lawyers.
  • Calls to Action (CTAs): Effective CTAs can significantly increase lead generation and conversions, ultimately leading to new clients for bankruptcy lawyers.
  • Showcasing Expertise: Your website provides an opportunity to showcase your law firm’s expertise and achievements. Badges, awards, client testimonials, and case studies can be strategically placed to highlight your bankruptcy law firm’s successful track record.
  • Mobile Responsiveness: With the growing number of mobile users, having a mobile-friendly website ensures that the content and design adapt seamlessly to various screen sizes and devices. This way, your site provides a positive user experience every time!

2. Create Your Unique Brand and Choose a Captivating Color Palette

Choose the right color palette and professional branding to create an instant sense of trust, credibility, and comfort. Using colors associated with reliability and professionalism (like greens, blues, and warm neutrals) helps bankruptcy clients feel more confident about the law firm’s ability to handle their cases.

Additionally, professionally designed logos and branding materials leave a lasting impression on potential clients. Bankruptcy lawyers should aim to consistently use the same color palette and logo across all marketing materials, including the following:

  1. Website
  2. Online ads
  3. Business cards
  4. Brochures
  5. Social media posts
  6. Traditional advertisements

Why? When potential clients consistently see the law firm’s logo and colors, it reinforces the practice’s identity and fosters familiarity.

3. Provide Rock Star Content

Having carefully written content and selecting appropriate imagery is crucial for all bankruptcy law websites. These elements help to convey the right message to bankruptcy clients and create a positive user experience.

Here are several reasons why bankruptcy law firms need fantastic content on their websites:

  1. Content that includes relevant bankruptcy law keywords can improve the website’s search engine rankings, increasing the likelihood of attracting more organic traffic.
  2. Well-written content that explains the bankruptcy process, answers common client questions, and lists the firm’s services is engaging for visitors.
  3. Excellent website content demonstrates the firm’s expertise and willingness to help potential clients make informed decisions.
  4. Including relaxing imagery can evoke a sense of calm and reassurance, which is essential for prospective clients facing financial stress and uncertainty.

4. Site Performance and Load Speed

Often overlooked, website load speed and performance are essential for a seamless user experience and optimal SEO.

Did you know the average load speed of a website is around 10 seconds on desktop and 15 seconds on a mobile device? This wait time is too long; 64% of visitors will not wait this amount of time for a bankruptcy law firm’s website to load. Instead, aim to keep your loading times to three seconds, maximum.

Currently, in the U.S., 57% of online time is on mobile devices. This fact reiterates how vital it is to think about mobile responsiveness when building a site.

Our Top 2 Website Performance Tips:

  1. Image optimization and compression will help achieve faster loading times.
  2. Employing caching plugins like WP Rocket and content delivery networks (CDNs) like Cloudflare, (ideally used together) significantly enhance website performance, achieve optimal load speeds, and positively impact SEO results.

5. Check Out a Website Design Professional

When creating a website for a bankruptcy law firm, it’s crucial to heed the recommendations of marketing and web design professionals.

Why? They have expert knowledge about site structure, strategic placement of calls-to-action (CTAs), compelling content, relevant imagery, and more!

Revamp Your Bankruptcy Lawyer Web Design with Constellation

Allowing our professional team at Constellation Marketing to walk you through your website design journey to ensure that your site both reflects the objectives of your bankruptcy law firm and adheres to industry best practices. We specialize in legal marketing services for bankruptcy attorneys. Turn your website into the ultimate tool for connecting with more clients!

Patrick Carver

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