What’s a good search volume for a keyword?

Throughout our work with you, you’ll see us presenting keywords along with a metric called Volume. This simply means that the search term we’re looking at is searched X number of times per month. It’s not perfect, but it does provide us with a powerful advantage when determining what we should target.

This question isn’t black and white. There are search terms which exist that are highly targeted and lucrative, but may not have that many searches per month. But, if a smaller number of higher-quality leads works best for you, then we may focus on those lower-volume searches.

Alternatively, your business may focus on volume and need to target terms that are searched more often. During the onboarding process, we work to understand these nuances about your firm and put you in the best position possible to achieve your goals.

Patrick Carver

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Patrick Carver

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What does my social media include?

We create and schedule eight posts per month. Four posts will be site posts linking back to new content we've created on your website Four posts will be "curated" posts (relevant news items, positive reviews, infographics, etc.). The specifics of these posts depend on...

What do I need in order to send a monthly newsletter?

If you do not already have a newsletter system such as Mailchimp or Constant Contact, we will set up an account for you and manage the design of a newsletter template (in addition to managing ongoing monthly content). If we are setting up a new account from scratch,...

How current is keyword search data?

We use the premier keyword data provider on the Internet, Ahrefs. This tool has the largest and most consistently updated database of keywords. It’s an essential tool in our work. Generally speaking, keyword data is going to be less than 30 days old. There are...

How do I find out what’s happening with my project?

In addition to showing your website, ad, and SEO metrics, your client dashboard always contains a link to a list of deliverables that have been completed in the previous month AND a list of deliverables that we’re working on in the current month. Check out this quick...