Qualified Leads
Generating more qualified leads that would convert into paying clients.
Building Sustained Growth
How a Data-Driven Marketing Strategy Helped Henkels & Baker, P.C. Exceed Their Client Growth Goals and Strengthen Their Market Position
Henkels & Baker, P.C. transformed their lead generation, doubled their signed clients, and gained full clarity on their marketing performance—all within months. Your firm can achieve the same growth with the right strategy.
Book a Free ConsultationHenkels & Baker, P.C. approached Constellation Marketing in May 2023, with a strong bankruptcy practice but was looking to scale significantly. During the initial consultation, they expressed the need to double their monthly signed clients from 15 to 30, emphasizing the importance of finding a marketing agency that could provide measurable results and insights into how their budget was being spent.
Generating more qualified leads that would convert into paying clients.
Increasing transparency on marketing spend and performance metrics.
Growing their existing bankruptcy practice while maintaining a stream of OWI (DUI) cases.
Dissatisfaction with their previous marketing provider due to a lack of transparency and clear attribution of results.
To meet their ambitious growth goals, we launched a comprehensive, multi-channel marketing plan focused on:
Our expert SEO strategies drove the bulk of their signed clients and overall ROI, helping them rank higher in search results and attract high-intent leads.
We deployed a highly effective Local Services Ads (LSA) campaign, increasing their visibility and capturing high-converting leads.
Our monthly reporting and ROI tracking ensured the firm had full insight into performance, helping them make data-driven decisions.
Through our partnership, Henkels & Baker, P.C. has successfully expanded its client base, maximized its ROI, and gained the clarity and transparency they were missing from their previous marketing provider. With sustained growth and a scalable strategy in place, they are now well-positioned to continue their success and growth in bankruptcy law.
Within six months, lead volume increased by 2.5x, jumping from 30 leads to 75+ leads per month from our campaigns alone.
As of today, they are seeing a 3.3x increase in leads, receiving 100+ leads per month, far surpassing their original numbers.
Every month, we provide a detailed ROI reconciliation and documentation process, giving them full clarity on where their leads and cases are coming from.
The firm now enjoys an average 13x ROI from their marketing spend.
November & December 2025 saw:
I feel like I hit the jackpot by finding and hiring this company. I have heard of (and personally experienced) SEO/online marketing companies that promise the world but deliver very little, are not responsive and not accountable.
Switching to Constellation was the best decision we made for our law firm in the last six months. We've been through an office move and staffing issues and if I didn't have them in the background as a reliable source of quality leads, we would really be hurting.
We also recently had our Google Business Review deleted and my client strategist went above and beyond to help us get it back. We couldn't be more grateful. Constellation is a true gem. Hire them. Your future self will thank you.
HILLARY BAKER
Henkels & Baker, P.C.
Leveraging our data-driven marketing approach, we crafted a tailored strategy for Henkels & Baker, P.C., focusing on growth, lead generation, and brand positioning. Here's how we helped them achieve success—and how we can do the same for you.
We enhanced their online presence with keyword-rich content, improving search rankings and ensuring their firm appeared in front of high-intent clients searching for bankruptcy law services. If you want your firm to dominate local search results, we can make it happen.
We designed high-converting landing pages that turned visitors into leads, ensuring potential clients took action. If your website isn't bringing in cases, our expert web design and optimization can change that.
By launching strategic pay-per-click (PPC) campaigns, we maximized lead generation while maintaining a transparent budget. If you're looking to attract more signed clients without overspending, our PPC solutions can deliver measurable results.
We provided real-time performance tracking and in-depth reports, helping Henkels & Baker, P.C. understand exactly where their leads were coming from. If you're ready to make data-backed decisions for your firm's growth, we'll give you the insights you need.
