The Law Office of Tatiane M. Silva –Case Study

Bilingual SEO Breakthrough – Tatiane M. Silva’s Case Study

From Doubt to Trust

Uncertainty at The Core

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Clarity on Strategy

The firm had no clarity on what was working regarding their advertising efforts.

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ROI Doubts

The firm was spending ~$2,000/month on Google ads without knowing whether it was generating a real return or any signed clients.

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Cultural Connection

The firm was not doing Spanish-language campaigns, despite being fluent and having a strong bilingual audience, as well as Creole campaigns.

Building Trust Through Action

How Embracing Culture Scaled an Immigration Firm’s Online Presence

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Website Modernization

We created a modern, mobile-first website plan to elevate her brand experience, with strategic recommendations to reflect the caliber of her work.

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Culturally Thoughtful Ad Strategy

Running Spanish and English campaigns showed Tatiane we understood her community as deeply as she did.

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SEO Dominance

We developed a strategic SEO roadmap that filled critical optimization gaps and amplified the firm’s reach across both English and Spanish-speaking audiences.

Trust Proven in Numbers

The firm had no clarity on what was working regarding their advertising efforts.

SEO Performance

Tatiane’s website became a lead-generating engine, not just a digital brochure, going from 7th page to 1st page.

Spanish Campaigns

Spanish campaigns outperformed English ones—confirming cultural alignment as a strength.

ROI Impact

SEO alone has generated 5x in ROI in multiple months.

Leads/Month at Ads Peak
133
Leads/Month at Ads Peak
Growth in Traffic Value
5300x
Growth in Traffic Value
Keywords Ranking 1st Page
456
Keywords Ranking 1st Page
When Attorney Tatiane M. Silva first met with Constellation, she wasn’t convinced marketing could deliver. She’d already tried ‘all the right things’—running ads, maintaining a website, serving clients in two languages—but nothing felt connected. She was investing heavily, but the results weren’t clear. What she needed wasn’t just a strategy. She needed a partner she could trust.

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