Attracting Qualified Leads
Geller Law was converting only 5-7 leads per month with minimal active marketing efforts.
Dominating Google & Driving Leads
How a Data-Driven SEO Strategy Helped Geller Law Achieve a Constant 4x ROI and Dominate Google Rankings
Before partnering with Constellation Marketing, Geller Law faced several challenges in growing their client base and optimizing their online presence. Despite a well-established practice, Sam Geller was not engaging in any active marketing efforts beyond a Yelp presence. At the time, he was converting 5-7 leads per month but had ambitions to significantly scale his caseload. Having worked with marketing agencies in the past without seeing tangible results, he was hesitant to invest in another marketing strategy without clear ROI.
Geller Law was converting only 5-7 leads per month with minimal active marketing efforts.
His webpage was not ranking well for high-value keywords, limiting new client opportunities.
Looking to grow caseload, hire an associate, and branch into personal injury law.
He expressed dissatisfaction with their previous marketing provider due to a lack of results while paying high costs.
Constellation Marketing implemented a comprehensive digital marketing strategy tailored to Geller Law’s goals:
We leveraged our proven SEO strategies to increase organic search rankings, ensuring high visibility for high-value keywords.
We applied our dominance strategy, targeting both San Francisco and Walnut Creek without keyword cannibalization, maximizing local search exposure.
Added a chatbot to the website to capture leads in real time and improve engagement.
By partnering with Constellation Marketing, Geller Law successfully transformed its online presence, achieving significant growth in lead generation and revenue. With a strong foundation in SEO and digital marketing, the firm is now well-positioned for continued expansion into new practice areas while maintaining dominance in the criminal defense space.

Leveraging our data-driven marketing approach, we crafted a customized strategy for Geller Law, focusing on increasing online visibility, lead generation, and client acquisition. Here’s how we helped them achieve success—and how we can do the same for you.
We implemented a powerful SEO strategy, optimizing Geller Law’s website with keyword-rich content to secure top rankings for high-value search terms like “San Francisco Criminal Attorney.” This ensured that potential clients searching for legal representation could easily find and connect with the firm.
To enhance client engagement and lead capture, we improved the firm’s website with high-converting tactics and an integrated chatbot. This allowed potential clients to connect instantly, improving inquiry response times and increasing case sign-ups.
We provided in-depth performance tracking and transparent reporting, allowing Geller Law to see exactly where their leads were coming from. With clear ROI insights, the firm gained confidence in their marketing investment and saw a measurable impact on their business growth.